Visit the Broads and the Broads Authority is committed to protecting your privacy as a user of our website www.visitthebroads.co.uk and the confidentiality of any personal information that you may provide us with during your visit to the site. Broads Authority abides by UK Data Protection legislation including the EU General Data Protection Regulation.
Information is gathered automatically by the web server, through the use of cookies on the site, and also from your interaction through online requests for brochures as well as the submissions of online forms. This page solely covers cookies, you can read more about your privacy when submitting online forms or signing up to our newsletter by reading our privacy policy.
General information that is collected by the web server and which does not require any input on your part, apart from to log on to the site, is data such as: type of browser, operating system, IP address and domain name.
A cookie is a text-only string that is entered into the memory of your browser by our web server. The use of cookies enables our website to store information on your machine so that it can be retrieved at a later date. This is done so that we can monitor the number of people visiting our site and to determine the country of origin of specific users. If you do not wish to accept new cookies or wish to disable cookies altogether, you can set your browser accordingly through your settings/preferences.
How we use cookies
Cookies are small files which are sent to your browser (for example Internet Explorer or Firefox) and stored on your computer's hard disk. They only identify your computer and not you personally. Collected data will be used for personalization of ads and cookies may be used to display personalized and non-personalized advertising on other websites.
Google Analytics web analytics cookies: These cookies are used to help record your use of this website. They are used to collect statistics about site usage such as when you last visited the site. This information is then used to improve the user experience on our website. The Google Analytics cookies contain randomly generated IDs used to recognise your browser when you read a page. The cookies contain no personal information and are used only for web analytics. We will soon be transitioning to using GA4 Google Analytics, which uses less cookies and provides a more private browsing experience.
Google Advertising cookies: Google may use cookies on this website related to advertising, including serving and rendering ads, personalizing ads (depending on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, muting ads you have chosen to stop seeing, and measuring the effectiveness of ads.
Facebook cookies: These are third-party cookies which may show collect information if a user is signed into a Facebook account. You can visit Facebook's cookie policy for more information or see the table below. Some of these cookies may show on our website as we have ran Facebook ad campaigns in the past.
Other cookies: There are some other cookies which may be used on our website. These cookies and their purpose are outlined in the table below.
The table below shows the list of cookies which are potentially collected on our website. Not all users will see all cookies being collected as it varies based on which page is being accessed, whether the user is using an incognito browser window and whether they are signed in to Facebook or not. You can view which cookies are being collected at any given moment by clicking the padlock icon near the address bar in your browser window.
| Name | Owner | Expiration | Information/purpose |
|---|---|---|---|
| _utma | Google Analytics | Two years after your last visit | Tracks whether you have visited the website before. We use this to establish how many new and returning visitors are coming to our website. |
| _utmb | Google Analytics | 30 minutes after your last visit | Establishes a ‘user session’ and tracks which pages you look at on this visit to the website. We use this to identify which pages are popular, and the routes that users take through the website. |
| _utmc | Google Analytics | Expires when session ends/user closes browser | Connected with _utmb and expires when you closed your browser, rather than just visit another website. Used to determine whether or not to establish a new session for the user. |
| _utmz | Google Analytics | Six months from when it was last set/updated | Tracks and stores whether you have come to the website from a search engine, another website or have typed the web address directly into your browser. We use this to identify how users are reaching our website. |
|
_ga _gaXXXXXXXXXX | Google Analytics | Two years after your last visit | Used to identify unique users in Google Analytics. This information is anonymously collected to help improve your website experience. |
| _gali | Google Analytics | Expires when session ends/user closes browser | Used by Google Analytics to specify user’s country. |
| _gat | Google Analytics | One minute | Used by Google Analytics to throttle request rate. Expires after one minute. |
| _gid | Google Analytics | One day | Used by Google Analytics to identify users and their behaviour on the site. This information is anonymously collected to help improve your website experience. |
| _datr | Two years | This is a third-party Facebook cookie. If logged in, the purpose of datr is to identify the web browser being used to connect to Facebook independent of the user. This is enabled on our site due to the fact we have ran/are running Facebook advertising. | |
| c_user | Expiry is dependent on the status of the ‘keep me logged in’ checkbox. If the ‘keep me logged in’ checkbox is set, the cookie expires after 90 days of inactivity. If the ‘keep me logged in’ checkbox is not set, the cookie is a session cookie and will therefore be cleared when the browser exits. | This is a third-party Facebook cookie. If logged in to a Facebook account, it contains the user ID of the currently logged in user. This is enabled on our site due to the fact we have ran/are running Facebook advertising. | |
| fr | Three months | This is a third-party Facebook cookie, used to deliver, measure and improve the relevancy of Facebook ads. | |
| dpr | Seven days | This is a third-party Facebook cookie, used to deliver performance benefits such as ensuring that users are receiving an optimal experience for their device's screen. | |
| sb | Two years | This is a third-party Facebook cookie, used to detect which browser is being used. | |
| xs | Expiry is dependent on the status of the ‘keep me logged in’ checkbox. If the ‘keep me logged in’ checkbox is set, the cookie expires after 90 days of inactivity. If the ‘keep me logged in’ checkbox is not set, the cookie is a session cookie and will therefore be cleared when the browser exits. | This is a third-party Facebook cookie which contains multiple pieces of information separated by a colon. The first value is an up to two-digit number representing the session number, the second portion of the value is a session secret, the third, optional component is a ‘secure’ flag for if the user has enabled the secure browsing feature. | |
| usida | Expires when session ends/user closes browser | This is a third-party Facebook cookie which collects a combination of the user’s browser and unique identifier, used to tailor advertising to users. | |
| fbp | 90 days | This is a third-party Facebook cookie, which identifies browsers for the purposes of providing advertising and site analytics services. | |
| fbc | 90 days | This is a third-party Facebook cookie, which tracks when a user clicks on an advert on Facebook. | |
| Test_Cookie | Doubleclick (Google) | One day | This cookie is from Doubleclick which is owned by Google. These cookies are used to deliver advertising that is relevant to your interests and limit the number of times you see the same advertisement. |
| SQ_Session_ID | Visit the Broads | Expires when session ends/user closes browser | Server session ID. |
| DSID | Two weeks | Used to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalization. | |
| IDE | 13 months | Used to show Google ads on non-Google sites. | |
| _gcl_au | 90 days | Collects information about ad clicks through Google Ads. | |
| _hssrc | Hubspot | Expires when session ends/user closes browser | Cookie for tracking new sessions on HubSpot. |
| _hstc | Hubspot | Six months | Main cookie for tracking visitors on HubSpot. Contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). |
| hubspotuk | Hubspot | Six months | This cookie anonymously keeps track of a visitor's identity. It is passed to HubSpot on form submission and used when deduplicating contacts, using an ID code. |
|
ASP.NET_SessionId ASPSESSIONID ASP.NET_* | Visit the Broads | Expires when session ends/user closes browser | These cookies identify a user, making it easier for them to use the dynamic features of the event submission aspect of the site without having to provide the same information again as they move from one page to another. |
| Visitor_INFO1_LIVE | YouTube | 179 days | Tries to estimate the users' bandwidth on pages with embedded YouTube videos to ascertain whether to display the new or old style player. |
| YSC | YouTube | Expires when session ends/user closes browser | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. |
| CookieControl | CookieControl | 90 days | This cookie is used to remember a user’s choice about cookies on our website. Where users have previously indicated a preference, that user’s preference will be stored in this cookie. |
We encourage you to accept the cookies our website uses as they help us to improve the user experience for you and many others.
To delete cookies or reject cookies If you do not want to receive cookies from this website, select cookie settings under the privacy settings in your browser options, then add our domain to the list of websites you do not want to accept cookies from. Under settings you can also delete individual cookies or any cookies that your browser has stored. You can find more information on how to delete and control cookies at http://www.aboutcookies.org/Default.aspx?page=2
We have a Data Protection Officer whose contact details are below:
Data Protection Officer, Broads Authority, Yare House, 62-64 Thorpe Road, Norwich Norfolk, NR1 1RY. Alternatively e-mail at dpo@broads-authority.gov.uk
You have the right to lodge a complaint with the supervisory authority in relation to data processing in the UK. This is the Information Commissioner’s Office at Wycliff House, Water Lane, Wilmslow Cheshire SK9 5AF. Telephone: 0303 123 1113.
Broads Authority is a body corporate established under UK law by the Norfolk and Suffolk Broads Acts 1988 and 2009. It undertakes tasks in the public interest as set out in those Acts of Parliament and most of our data processing is done on this lawful basis.
Third party sites
This privacy statement only applies to www.visitthebroads.co.uk Third party sites that are linked to from this site, such as Broads Tourism, are not covered by this statement. You should check the privacy policy for the site in question to determine how your information will be used when visiting that site.
Visit the Broads and the Broads Authority work in partnership to give visitors all the information and inspiration they need to make their trip to the Broads perfect.
The Broads Authority looks after the national park for visitors, boaters, wildlife and its community.
Visit the Broads provides a strong unified voice for Broads tourism-related businesses, from accommodation providers to holiday boat operators, and other stakeholders with an interest in tourism activity.
Visit the Broads welcomes new members - read more information for Broads businesses →
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